MARKET DEVELOPMENT STRATEGIES AND PERFORMANCE OF LOCAL FIRMS IN CRISIS: THE REALITIES OF COSMETIC FIRMS IN BAMENDA-CAMEROON

NJOWIR LEONARD WIRSIY AND LEKEUFACK VALERIE FONKEM. (2021). MARKET DEVELOPMENT STRATEGIES AND PERFORMANCE OF LOCAL FIRMS IN CRISIS: THE REALITIES OF COSMETIC FIRMS IN BAMENDA-CAMEROON. NAIRJC : A JOURNAL OF SOCIAL SCIENCE AND HUMANITIES, Vol. 7, Issue 2, Pages 01-19.